Perth-headquartered technology solutions firm Dreamscape Networks, the Crazy Domains parent company, is acquiring hosting and domain company Enetica Group for $4.5 million.
The ASX-listed Dreamscape (ASX:DN8) says the acquisition of the Sydney-based Enetica — which includes Web City, Entica and Host1 — will expand its own hosting footprint in Australia, with integration into the recently acquired Net Logistics infrastructure, operations and management.
Dreamscape is acquiring the Enetica Group from privately held Bucan Holdings and will fund the acquisition in cash.
Dreamscape Networks’ managing director and chief executive Mark Evans (below, left) said: “This is our third strategic acquisition since listing Dreamscape Networks in December 2016. Having successfully integrated Net Logistics, the acquisition of Enetica Group is where the synergies of our growth strategy really start to come to life in Australia.
{loadposition peter}“Bolting Enetica Group into Dreamscape Networks allows us to harness the capability inherent in our previous two acquisitions, Net Logistics and Vodien. We will utilise the upgraded Net Logistics technology platforms, while improving customer service and marketing capabilities by harnessing the Vodien brand to bring increased value to current Web City customers.
“By leveraging these capabilities we can increase our customer footprint in Australia and deliver an enhanced offering to the customers of Web City and Enetica, with the aim of growing returns for our shareholders.
“It is a small but great opportunity to improve the product mix for all our Australian customers and provides Dreamscape Networks with increased scale to release additional add-on value products to further improve customer engagement, average bookings per user, and the lifetime value of our customers.”