TripAdvisor, which now lets you compare hotel room prices, is also bringing the Deliveroo food ordering platform into its desktop site, mobile web and app, presumably to make more money.
Everyone wants to integrate everything with everything else these days, with TripAdvisor’s new deal with Deliveroo delivering upon this statement.
The integration of Deliveroo’s restaurant network into TripAdvisor has happened today across 12 countries throughout Europe, the Middle East and the Asia Pacific regions, of which Australia is one.
We’re told that “consumers browsing TripAdvisor restaurant listings now have the option to order food from more than 20,000 of Deliveroo’s restaurant partners spanning across 12 countries and more than 140 cities.”
{loadposition alex08}
All you have to do is “simply click the ‘Order Online’ button when browsing the TripAdvisor restaurant listing of one of Deliveroo’s partners”, and you’re then “ to Deliveroo's online or mobile platforms to quickly and easily place an order.”
Just make sure you have money in your account, and aren’t letting good food you paid good money for go to waste in your fridge, and presto - you can have food delivered presumably with the usual 30 minute timeframe, and you wouldn’t even need to have Jeff Goldblum magically appear in your room, trying to get you to use Menulog instead.
TripAdvisor’s media release writer was probably filled with excitement when telling us that “the integration with Deliveroo expands TripAdvisor’s food delivery service into 12 new countries: United Kingdom, Ireland, France, Germany, Spain, Italy, Belgium, the Netherlands, United Arab Emirates, Singapore, Hong Kong and Australia.”
Bertrand Jelensperger, the Senior VP of TripAdvisor Restaurants was presumably also even more enthused when he stated: “Through this partnership with Deliveroo, we aim to give our restaurant listings a new way to engage with the TripAdvisor community – both at home and on-the-go.
“TripAdvisor is already a highly effective marketing platform for restaurants, and new services like food delivery create incremental value for both businesses as well as consumers.
“Whether reading reviews, reserving a table through Dimmi or placing a food order through Deliveroo, our goal is for TripAdvisor to serve as a one-stop-shop for diners around the world.”
Naturally, Will Shu, the Founder and CEO of Deliveroo, presumably with one of his shoes now on the other TripAdvised foot, delivered up the statement that: “At Deliveroo we're always looking for new ways to bring great food to people's doors.
"We're excited to partner with TripAdvisor to make it even easier for our customers to order delicious food from the best local restaurants, wherever they are in the world."
So, there you go. If you needed yet another way to order food online, and couldn’t wait to get off TripAdvisor’s website to do so despite all the other bazillion food delivering apps at your disposal, this is YOUR lucky day. Buy a lotto ticket NOW, you are SO lucky - and...
Bon Appetit!
